Parle Hippo

” Launch Hippo visuals and advertisements for OOH media”

We think the character “HIPPPO” is really cute and the way it communicates (back of the packet) is awesome. The same visuals can be launched on OOH media across the country.
“Hippo thinks none care about fighting the world’s biggest enemy, hunger”

7 Comments

  1. not really a original marketing idea, adding the idea from mainstream media to ooh would really not add much to it, considering the money being poured into television and print for the same.

    Like

  2. Hi guys

    I wonder by the brand name of this product. Now a days the other brands are moving towards low calorie products due to the Physic maintaining mania of the teen agers(TG). where as Hippo indicates a Fat animal. I think it has an adverse effect on the brand building. How a Marketing team cant think of this?

    Cheers
    AP

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s